Monday, April 18, 2016

How Do You Know You Can Trust a Jewelry Store Owner?

It sounds like a loaded question. How do you know that the person behind the counter, be it a brick and mortar or virtual model, is trustworthy? Newsday just recently reported on a Garden City Park store owner who stands accused of selling stolen jewelry. While there is no hard and fast rule that makes differentiating the honest jewelry seller from others an easy task, there is a way to increase your confidence in the person you are doing business with: a look at the individual’s track record.

A store owner with a long record of accomplishments and no blemishes to a venue’s reputation are definite confidence boosters. Here are some examples of what we mean.


  • Money-back guarantee. A seller who offers you a no-questions-asked return policy stands behind the products that s/he sells. Peter Suchy Jewelers has a 30-day money back guarantee. During this time, we invite you to inspect the item you bought. If you do not fall in love with it, bring it back for a full refund.
  • Longevity of the business. It is hard to gauge the trade practices of a jeweler who just recently opened the doors for the first time. The same applies to a new online seller with no lengthy reputation. The opposite is true as well. For example, we have built a reputation that spans three decades. Hundreds of online buyers have left feedback that identifies us as one of the “good guys” in the business.
  • Documentation. Our vintage jewels come from estates and private collections. In some cases, they consist of inventories from other jewelers who left the business. We catalog each item. Gemstones come with appraisal documentation. If a piece of gold jewelry does not feature a stamp, we test the gold content for an accurate description. Having been named an official consultant for Connecticut’s State Attorney as well as local police departments when it comes to jewelry evaluations, we have proven our expertise in the field of separating the fakes from the real deals.


For online shoppers, we recommend looking at the photos the seller posts. We usually post multiple shots of an item in a neutral setting. If there are scratches or flaws, we tell you. When possible, we also provide up-close images that give you a good feel for the item’s overall condition and look. Doing so prevents any unwelcome surprises when you open your shipment box. Contact us for more information on recognizing reputable jewelry sellers both online and off.

At Peter Suchy Jewelers we are experts in all types of vintage, estate and antique jewelry. We hope you’ll stop by our showroom located at 1137 High Ridge Road in Stamford Connecticut.

Or, hop on over to our top-rated BigCommerce Store where you’ll find all the vintage gemstone jewelry you see here. If you find a listing has ended, please email us at info@petersuchyjewelers.com as we may still have the item in stock.

Don’t forget to follow us on Facebook and be sure to check out our amazing Pinterest Boards!


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